Unique to Western Australia

We’re proud to have the blue tick of approval from the Marine Stewardship Council (MSC)

Our fishery is certified sustainable by the Marine Stewardship Council. Nothing could be more important to us than protecting the unique environment in which we fish.

The Marine Stewardship Council, or MSC, is an international non-profit organisation committed to ending overfishing and restoring fish stocks for future generations. Their vision is oceans teeming with life, with seafood supplies safeguarded forever.

The MSC is doing this by using its blue fish tick and fishery certification program to contribute to the health of the world’s oceans. The MSC blue fish tick label is only applied to wild fish or seafood from fisheries certified to the MSC standard, a scientific measure of sustainable fishing. This recognises and rewards sustainable fishing practices, influences the choices people make when buying seafood and creates working relationships with partners to transform the seafood market to a sustainable basis.

The Marine Stewardship Council was created in response to the growing threat of overfishing globally to help incentivise fisheries to become more sustainable.

More than one-third of fish stocks are estimated to be fished at unsustainable levels.

With the global human population set to reach 10 billion by 2050, the need to harness our natural resources more responsibly is more urgent than ever. Billions of people worldwide depend on seafood for their livelihoods and, for many, seafood is their primary protein source.

Sustainable fishing is vital in protecting our ocean and keeping our world fed. The MSC exists to ensure sustainable resource management for fisheries across the globe.

That’s why the MSC’s sustainable certification of our fishery is so important to us at Abrolhos Octopus.

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